Media and Film Studies
The media plays an ever more central role in contemporary society and culture. Media products shape our perceptions of the world through the representations, viewpoints and meanings they construct. The media communicates to us and, ever more increasingly, provides us with a platform to communicate with others and, as a global network, allows us to engage with other cultures and countries. Media products construct representations through a toolkit of media language in order to appeal to, and provoke a response from an audience whom media institutions seek to engage.
The economic importance of media and film is unquestionable. Not only are established media institutions employers on a large scale but also smaller organisations and businesses expect their employees to have a competence and understanding of using media platforms to communicate. Additionally, the shape of the Media and Creative Industries is changing and, with investment in this field and working practices becoming more remote, Exmouth and the South West has seen an increase in employment in this sector. Technology has shaped how we consume media products today and it has truly democratised how we can produce it; every teenager has the means to produce and broadcast content from their smartphones! With this, however, comes the issues of regulation and control. The arguments and debates relating to media control, accuracy and intent require a media literacy to consume safely media products and to produce them responsibly. According to Sonia Livingstone of the LSE, “in our media-saturated age, it’s vital that young people can evaluate competing sources of information, and communicate effectively within a fast-changing digital environment”.
Film is a powerful and significant medium. Film offers a window onto the world and inspires, in spectators, a range of responses from the emotional to the reflective. Those who study film characteristically do so with enthusiasm and excitement. Film students in Exmouth challenge, question and empathise whilst, vicariously, experiencing situations and settings beyond their locale. Film studies makes a hugely important contribution to the curriculum as it offers the opportunity to investigate film in detail not just exploring it as an aesthetic medium but also as a medium of representation.
A media and film curriculum would be incomplete without the opportunity to produce media texts. Through following the processes of researching, planning, producing and editing media texts, learners are able to express themselves creatively and consider the commercial viability and aesthetic quality of their product. Practical experience allows the concepts of choice and representation to become clear and enhances understanding of the relationship between producer and audience.
Key Stage 4 Programme of Delivery
GCSE Media Studies
We deliver the new EDUQAS GCSE Media Studies (9-1) specification which comprises of two externally examined components (70% of overall grade) and one internally assessed coursework component (30%).
Component 1: Exploring the Media
This 1hr 30min exam will test understanding of media language, audience, industry and representation through questions on a range of familiar media texts studied in class as well as some unseen material. Media products studied for this component are set by the exam board and cover newspapers, movie marketing, advertising, magazines, video-games and radio. The paper will consist of short questions and ones requiring a more developed answer.
Component 2: Understanding Media forms and Products
This 1hr 30min exam will test understanding of the whole media framework in relation to the music industry and television. This exam is focused on music industry and television texts set in advance by the exam board and consists of four questions requiring a more developed answer.
Component 3: Creating Media Products
This non-exam assessment will be on an individual media production in response to a brief set by the exam board. This will be completed during the summer term of Year 10.